UnTapped Blog

UnTapped Announces CEO

Doug Brown Formalized as CEO of UnTapped All Natural Athletic Fuel Company All natural athletic fuel company UnTapped based out of Richmond, Vermont, has appointed co-founder Doug Brown as CEO. Brown co-founded UnTapped in 2013 alongside his brother and sugar maker Roger Brown, professional cyclist Ted King, and entrepreneur Andrew Gardener. Doug and Roger Brown

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Ben Ogden – Birkie Fueling Plan

Ben Ogden, US World Cup skier racer, shares his fueling strategies for the upcoming 50th Annual American Birkebeiner. For the Birkie this year I have a couple specific goals for both on and off course fueling. Some of the most important fueling will happen before I even get to the start line. An event like

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Allie O Granola Recipe

Showcasing shredded coconut, maple and chai stroopwafels, and a handful of your favorite nuts – this one won’t last long in the pantry.  We love it atop our morning yogurt with an extra splash of maple syrup and some blueberries. Ingredients: 2 c. oats 1 c. shredded coconut 1/2 c. chopped nuts 3 chopped UnTapped

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UnTapped Launches Grape Mapleaid

Grape Mapleaid is the newest hydration variety launched just this month by UnTapped, the Richmond, Vermont based all-natural athletic fuel company. Composed of just three ingredients (pure Vermont maple syrup, grape juice, and sea salt) Grape Mapleaid follows suit of the all-natural product line UnTapped produces. The newest Mapleaid offering contains 80 calories and 300

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UnTapped Welcomes Ian Boswell

Gravel cycling standout Ian Boswell has signed with UnTapped Athletic Nutrition for his 2024 season. “The importance of fueling in endurance sports is the key to reaching our full potential and accomplishing our goals,” says Boswell.  “Since moving to Vermont in 2017, my understanding and appreciation for maple has grown.  It’s no longer just something

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Carbohydrate Revolution

As a highly experienced endurance athlete and sports physiologist, I have been intrigued by the recent discussion surrounding the “Carbohydrate Revolution” sweeping the pro peloton. Just kidding.  I don’t know much about anything, certainly not endurance, physiology or the pro peloton.  That said, as one of the owners of a carbohydrate company, and an infrequent rider of

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Angles Otherwise Unseen

PC: Dominique Powers I sit at the Venice airport, cappuccino in front of me, a bit groggy, occasionally cupping my swollen cheek in hand and wondering how noticeable my lopsided face is. It’s a mere four days from the second ever UCI gravel world championships, and as a selected athlete I have just finished the travel

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King Challenge

UnTapped co-founder Ted King rides his bike a lot. But one day, one ride, one event stands above the rest. Here, Ted explains his favorite ride of the year. For the past thirteen years, when you flip my calendar to October, the third Saturday of the month has a big circle around it. That day

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Pre Season Training with Ryan Cochran-Siegle

A chilled air brushes by as I sit on my portable stool getting ready for the first runs of the day. Three pairs of GS skis lie beside me, deliberately placed in order by run number that my serviceman Heinz has laid out in anticipation. Heavy squalls have been drifting in and out through the

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Nardic skier at the American Birkebeiner

UnTapped Named The Official Fuel and Hydration of the American Birkebeiner

Hayward WI, September 12th, 2023 – UnTapped, the premier provider of maple-based athletic fuel, is thrilled to announce its partnership with the American Birkebeiner Ski Foundation (ABSF) as the official fuel and hydration sponsor. This partnership exemplifies UnTapped’s commitment to supporting endurance athletes and promoting healthy, natural fueling options for peak performance. The American Birkebeiner

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