Press Release Archives - UnTapped

UnTapped Announces CEO

Doug Brown Formalized as CEO of UnTapped All Natural Athletic Fuel Company All natural athletic fuel company UnTapped based out of Richmond, Vermont, has appointed co-founder Doug Brown as CEO. Brown co-founded UnTapped in 2013 alongside his brother and sugar maker Roger Brown, professional cyclist Ted King, and entrepreneur Andrew Gardener. Doug and Roger Brown

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Ben Ogden – Birkie Fueling Plan

Ben Ogden, US World Cup skier racer, shares his fueling strategies for the upcoming 50th Annual American Birkebeiner. For the Birkie this year I have a couple specific goals for both on and off course fueling. Some of the most important fueling will happen before I even get to the start line. An event like

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UnTapped Launches Grape Mapleaid

Grape Mapleaid is the newest hydration variety launched just this month by UnTapped, the Richmond, Vermont based all-natural athletic fuel company. Composed of just three ingredients (pure Vermont maple syrup, grape juice, and sea salt) Grape Mapleaid follows suit of the all-natural product line UnTapped produces. The newest Mapleaid offering contains 80 calories and 300

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UnTapped Welcomes Ian Boswell

Gravel cycling standout Ian Boswell has signed with UnTapped Athletic Nutrition for his 2024 season. “The importance of fueling in endurance sports is the key to reaching our full potential and accomplishing our goals,” says Boswell.  “Since moving to Vermont in 2017, my understanding and appreciation for maple has grown.  It’s no longer just something

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Nardic skier at the American Birkebeiner

UnTapped Named The Official Fuel and Hydration of the American Birkebeiner

Hayward WI, September 12th, 2023 – UnTapped, the premier provider of maple-based athletic fuel, is thrilled to announce its partnership with the American Birkebeiner Ski Foundation (ABSF) as the official fuel and hydration sponsor. This partnership exemplifies UnTapped’s commitment to supporting endurance athletes and promoting healthy, natural fueling options for peak performance. The American Birkebeiner

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UnTapped Introduces Bulk Energy “Gel”

UnTapped Maple is delighted to announce the offering of their all natural energy “gels” now in a 16-serving bulk bottle. Paired with a refillable flask, consumers can now cut down on single-use waste and refill from bulk UnTappeds as needed for any adventure. In an effort to become more eco-friendly and reduce unnecessary plastic and

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UnTapped Welcomes Allie Ostrander

UnTapped Maple is proud to announce that Allie Ostrander is joining the UnTapped roster as their newest ambassador. The 26-year-old Seattle-based runner was born in Alaska where she cultivated a love of trails and mountains. Sports have been a part of her life since childhood, as she grew up in a family that has always

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